about the shop

A Lovely Universe is a lifestyle shop focusing on day brightening women's clothing, accessories and charming gifts. The shop began in an itty bitty storefront off of Atlantic Avenue in Boerum Hill, Brooklyn in 2013 but is now happily growing in New Jersey - where shop owner Sarah Cunningham was born and raised.

Whether you're on the hunt for a new favorite closet staple that will take you from day to night or a beautiful handmade card to give to someone you love, ALU will have what you need. Sarah works hard to curate the store with on trend yet classic pieces that you'll actually want to wear and handpicked gifts that you'll actually want to give. A Lovely Universe is a one stop shopping experience for a little bit of everything that makes up a truly lovely life. 

For our 4th year on the island, the store has moved to the larger corner space just three doors down from our original spot. Visit the new location at 414 N. Bay Ave to check out our progress!


A Lovely Universe is owned by Sarah Cunningham. At age 24, she opened the store and is still watching it grow each and every day alongside her five years later.

A lover of beautiful design and items that have a story to tell, Sarah is constantly on the search for new designers, artists and collections to include in the assortment at ALU. She is a proud NJ native and a graduate of the Savannah College of Art and Design in Savannah, GA. Living in Savannah for 4 years touched her soul and it's playful yet classic influence is carried throughout the store.

Entrepreneurship has always been in Sarah's blood since she was selling bracelets to her friends in grade school, starting a babysitters club at age 9 and utilizing the early days of social media (myspace!) to sell vintage jewelry in high school and college. Being able to watch the store grow and build relationships with customers, vendors and the community around it is so special.

With A Lovely Universe, her goal is to create a warm, welcoming and calming space for customers to walk through and not only find something pretty to fall in love with but to feel inspired and centered.

During the summer months, Sarah spends part of her time at her family home in Beach Haven (just a 5 minute walk from the shop) but happily lives full time in her hometown of Red Bank, NJ with her husband Mike and baby son Arlo. Have a question for Sarah or want to collaborate? Email here at info@alovelyuniverse.com !